Provide a company overview.
o Describe the product/service.
o State the host country
• Create an overview of the host country environment utilizing at least two business process analyses, such as a PESTLE, SOAR, SWOT, etcetera.
• Create an overall business strategy for the new venture (all other strategies should align to this strategy).
• Create a marketing strategy for the new venture, including the use of social media.
• Create a financial strategy for the new venture, including the concept of foreign money fluctuations and exchanges.
• Create human resource strategies for the new venture, including a recruitment and selection plan (think about the use of parent-country nationals [PCNs], third-country nationals [TCNs], and host-country nationals [HCNs] in this decision).
• Apply a corporate social responsibility activity for the new venture that is specific to the selected host country.
• Utilize visuals in the paper, including charts, graphs, or tables to enhance plan elements.
Type of assignment: Essay